And: land of opportunities. Any company’s success in the next decade will be determined by their success in China. Their ability to unravel the mysteries of the largest market place on the planet will determine their survival or extinction. To be able to meet this challenge your company needs practical guidance covering all the most important aspects of doing business in China.
Practical knowledge and experience of your company’s greatest potential market
Berlitz, the world’s premier provider of language and cultural services has created a program focused on understanding China. The China Success program provides participants with practical learning to develop:
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Cultural awareness and understanding covering most aspects of business interaction
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Knowledge related to most legal issues your company will face in China
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Language communication skills with ample opportunity to utilize these acquired skills
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A broad and deep understanding of the history, events and trends that have led to and define the current Chinese mindset and market place
The participant will walk away from their experience with the ability to make an immediate impact on their company’s interests in China and become a key asset to their organization. In the process they will form a lasting understanding of the context in which any company needs to function if they are to be successful in China
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